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Ad spots at a lower price, yet for a higher value. This time we wanted to provide our advertisers/Media Buyers with a unique opportunity to...

Understand how the Demand-Side Platform (DSP) works You’ve just found out what is Demand-Side Platform (DSP) and it’s now time to talk a little bit more...

A low conversion rate is a publisher's worst enemy that unfortunately occurs once in a while. Although it is almost impossible to...

The powerful application allows you to get access to all the totals for revenue, clicks conversions, payout and profit.

As a publisher content is certainly something that is always on your mind. You often must be thinking about how you can...

When it comes to conversions, publishers are always searching for the best options. It might be a different button, a different design,...

If you’re a publisher and you haven’t yet decided to incorporate native ads into your monetization strategy, you’re missing out!

Advertising with Direct Deal As a buyer, there is no better way to buy large amounts of online display ad inventory than directly from the...

No one likes losing money right? The answer here is obvious. But unless you don't what to expand your...

Everything you need to know about how real-time bidding exchanges work. What are real-time bidding (RTB) ad exchanges? An ad exchange is a technology platform that...