Blog

There are multiple bidding options and strategies out there in the market. All with their respective ups and downs. Of course, it...

As the advertising world evolves new discussions take place every day and CPC vs CPM is no different. Over the years advertisers have been...

There are many ways of advertising, but not all are adequate if you want to make money. As the market evolves advertisers...

Understand how the Demand-Side Platform (DSP) works You’ve just found out what is Demand-Side Platform (DSP) and it’s now time to talk a little bit more...

Everything you need to know about how real-time bidding exchanges work. What are real-time bidding (RTB) ad exchanges? An ad exchange is a technology platform that...

By many we are told that paid traffic is the way to go, organic traffic simply takes to long and is not...

Our new dashboard is a real game-changer We have successfully passed another milestone and we are proud to introduce a new dashboard panel from which...

The advertising world is not for everyone, every year new working techniques is being utilized by media buyers so they can be...

Maximize your ad profits with the 2021 trendiest verticals. So, 2021 is just around the corner, and, with so...

Pop-under ads, much like vinyl records, are often declared "dead" but continue to prove their value in digital advertising. This format, also...