Choose between ROS (Run-Of-Site) or RON (Run-Of-Network). ROS (Run-Of-Site): Website oriented campaigns allow you to advertise only on specific websites of your choice. You can also place a geo-targeting filter on the traffic that you will be receiving in order to pinpoint the incoming traffic based on your needs. RON (Run-Of-Network): These campaigns run on all of the websites that match the filters you impose, such as : category filters or geo-targeting. You can manually block any domain that you do not consider fit for your campaign anytime you want, and also free of cost.
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