Browser targeting is the ability to deliver a campaign or creative only to specific web browsers or even to specific web browser versions.
Browser targeting is useful when an ad creative is not compatible with all browsers or browsers versions, so the ability to only run on compatible browser is essential.
Advertisers have the possibility to target the following browsers: Internet Explorer, Chrome, Firefox, Netscape, Opera, Safari, Konqueror, Avant, Mozilla, Dillo, Maxthon and Apple Mail.